Throughout the article, we will focus on different sectors and various markets in which to start your work adventure in 2022. However, if there is a category with which we must start, that is digital content.
Creating your own content or products and disseminating or sharing them is a market that evolves every day and requires very little investment. Here are several ideas on how to undertake digital content.
Through a website or your own channel, sharing products, services or any foreign content with your audience can bring you very interesting economic benefits. It is enough with good content and digital presence, minimal investment and knowing marketplaces on which to disclose content ( Amazon would be a good example) or specialized affiliate platforms such as Walmart that offer good commissions for it.
You may not know it, but you are an expert in something and what you transmit about it is most interesting for a specific audience. In other words, what we call influencers. Fashion, gastronomy, travel, lifestyle… You just need an audience to recommend products, tips and tricks to. The income can be very high, although it is beginning to be a saturated market.
What if you create that digital content yourself and spread it? Courses, webinars , tutorials… It doesn’t matter what it is. Knowing in which channels to communicate your infoproducts , as well as managing editing and writing programs will be enough. In other words, another business for entrepreneurs that does not require large outlays.
Blogs are another support to spread digital content. They are also very profitable financially and although they have been a popular revenue stream for some time, they have not lost one iota of their appeal as a business. Of course, you will need advanced notions of writing , since the market is becoming more and more professional. These days you have to be a multi platform blogger for better reach. For example you have to be on tiktok to have that new generation watching and consuming your blogger videos. To obtain TikTok followers in a simple way means a lot. You have to work for it and adapt to the environment
If audiovisual is your thing, YouTube is an ideal door to entrepreneurship. ElRubius, AuronPlay, Ibai Llanos… There are numerous cases of digital content creators who make a living from creating and disseminating content through this channel. Could you be one of them?
Video creator and editor
What’s more, if you are so good at creating videos, why limit yourself only to YouTube? Audiovisual content is increasingly valued. Therefore, mastering video editing with programs like Canva, Adobe Premiere or Pinnacle and knowing how to capture ideas and concepts with them can be a gold mine. Again, the investment will be minimal and the training will not be too extensive.
What if instead of creating that digital content you communicate and advertise that of others? Brands that want to make themselves known and sell themselves on the Internet, but do not know how. A global vision of digital marketing is essential in this new profession and the investment in time and money to train in it is small.
In turn, for many of the above cases it is very important, if not essential, to master social networks. Communicate, offer and disseminate your content or that of a brand in an innovative and creative way on social networks. It is enough to master the different networks, a lot of creativity and no financial risk.